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Hillside Stadium gets a new name

It's the first time the field has ever had a presenting sponsor
Hillside sponsor
The new sign on the Hillside bleachers. (via City of Kamloops)

The Hillside Stadium you know is gone.

The longtime home stadium of Thompson Rivers University (TRU) WolfPack soccer and the Kamloops Broncos underwent a name change today (Jan. 4). It's the first time in its history the field will have a presenting sponsor.

With the last sign being installed today, the field will now be called Warner Rentals Field at Hillside Stadium, as part of a new three-year agreement with the City of Kamloops worth $112,500.

The City of Kamloops has been offering sponsorship packages for fields around town since 2013 through the Tournament Capital club partnership program, but momentum has been slow. 

"It hasn't been uncontrollable but we're hoping that as word gets out that this is working for some companies, perhaps others will see the benefit as well," says Sean Smith, business operations and events supervisor.

Warner Rentals Ltd. previously sponsored the middle court at the Tournament Capital Centre. They will continue to sponsor the leisure pool and waterslide at the Canada Games Aquatic Centre.

“Warner Rentals is proud to continue our relationship with both the City of Kamloops and TRU,” says Ralph Warner, owner of Warner Rentals Ltd., in a press release. “Warner Rentals Field at Hillside Stadium will continue to support and benefit both the athletes from all across our city, but also our amazing university with its impressive athletics program.”

Most of the $112,500 will go toward event bidding expenses for the city. TRU will also receive a third of the funds for athletics bursary programs.

The city has sponsorship opportunities available for most of its facilities, including the diamonds at the Tournament Capital Ranch, Valleyview Arena, Brock Arena, McArthur Island soccer fields and ice pads and the Wellness Centre at the TCC.


Eric Thompson

About the Author: Eric Thompson

It's 2019 and Eric Thompson still gets paid to write about news. What a world we live in!
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